Right to the City Campaign
What is Right to the City?
Right to the City is a national union of 90 racial, economic, gender and environmental organizations dedicated to combatting gentrification and displacement and building democratic, just, and sustainable communities since 2007.
Process: Thumbnails
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more or maybe you have a creative project.
Our member organizations organize in 45 cities and 26 states to weave together local base-building, organizing, and policy campaigns to defend our neighborhoods and build a robust and unstoppable movement to reclaim, remain in, and rebuild our communities.
–Right to the City
The first poster for the campaign depicts a constrictor snake coiled around a house to represent gentrification.
First Poster
I try to conceptualize gentrification as a cleaver slicing a house in half for the second poster design.
Second Poster
In the third poster, a road overlaps a house to represent new city projects affecting existing residents.
